We are excited to announce another new addition to the MKTNG team. Erica Brown has joined MKTNG as an Account Executive.
As an entrepreneur, a key part of my role is in the recruiting of new talent. As a young agency, one of my priorities has also been to protect our culture. Identifying talent that can elevate our client’s performance and add to the vibe in the workplace can be a difficult task. It can also seem a bit stalker-y at times.
A handful of years ago I was invited by Sacramento State to participate in a panel discussion with staff regarding the use of social media. I was joined on this panel by a staff supervisor and the student responsible for maintaining each of the university’s social media accounts. It was during this panel that I first met Erica, the student responsible for maintaining Sac State’s social media accounts. Impressed with her capacity, as well as her ability to articulate strategy, Erica and I remained loosely in touch.
Upon graduating, Erica amassed an impressive group of achievements; a key leadership role within the PRSA California Capital Chapter as well as experience with a couple Sacramento area agencies and nonprofits. Erica has become a key connector and contributor in the marketing and public relations community in Sacramento and we could not be happier to add her to our team.
As Account Executive, Erica will be utilizing her wide range of skills in client engagement, public relations, and social media management. You can read more about Erica and her background here.
Please join us in welcoming Erica!